Social Media

InDigiMar stresses the importance of reaching customers where they frequent most, and leveraging powerful demographic and interest data afforded by the platform. Our expertise in dynamic inventory advertising allows you to connect your inventory to each unique car shopper on Facebook with relevant and timely ads. The results have been predictably remarkable, with click-through rate increases as high as 200% over conventional mobile ads.

TARGETING TECHNIQUES

Facebook’s wealth of audience data is unique in its comprehensive nature, as users volunteer information through profile information, affinities, etc. which gives the advertiser an intimate view of the prospective audience.

Possible Goals for a Facebook Advertising Campaign

  • Promote your Facebook page, posts or videos.
  • Boost traffic and conversions on your website.
  • Increase installs of your app.
  • Advertise hyper-locally near your business.
  • Increase event attendance.
  • Generate lead form submissions or offer redemption's.

FACEBOOK DYNAMIC ADS

DRIVE SHOPPERS BACK TO YOUR WEBSITE

With engagement of up to 17 times greater than a typical display ad, Facebook Dynamic Ads allow you to show auto buyers highly relevant, personalized ads on the #1 social media platform.

  • Connect your large inventory to each unique car shopper with relevant and timely inventory ads.
  • Automatically display Facebook carousel ads that feature up to 5 vehicles to attract shoppers back to your website.

WHY INDIGIMAR?

Oracle Data — More Effective Targeting

We use Oracle’s powerful 3rd party data in addition to Facebook’s user data

Facebook Advertising Since 2013

Leverage our extensive experience on the Facebook platform

Automotive Focus

We specialize in the specific challenges of auto inventory feeds and ensure your ads are co-op compliant

Custom Creative

Overlay text and creative elements on your vehicle images to spotlight OEM promotions and seasonal campaigns

SOCIAL MEDIA AD PLACEMENTS

Convey your message with seamless and interactive creative on social media.

FACEBOOK CONTACT

Generate leads with ads that display a contact form when clicked.

FACEBOOK ADVERTISING

Ads in the desktop news feed and right column, mobile news feed, and Facebook Audience Network.

INSTAGRAM ADS

Visually engage users with photo, video, carousel and stories ads to drive awareness and increase customers.

LINKEDIN ADS

Promote your company and generate leads by targeting professionals based on job title, function, industry, location and more.

SUCCESS STORY

CONCRETE RESULTS FOR YOUR BUSINESS

Schedule A Call

Schedule a FREE Marketing Strategy Consultation

Our customer strategy consultation is a FREE 30-minute meeting that is focused on discovering and analyzing your existing marketing channels including your website, social media channels, media and existing marketing initiatives. This FREE consultation will be used to create marketing recommendations to help your utilize your marketing dollars more efficiently to GROW your business.
  • Stand Out - make your marketing memorable so that shoppers are more likely to remember your business
  • Sell More - make it easy for shoppers to find and buy from your business
  • Build Trust - being responsive builds trust and helps the customer to feel more at ease with your business and the buying process
Schedule time with a marketing specialist to review your current marketing efforts. Fill out the form, or give us a call at (888) 978-6696. We’re looking forward to speaking with you!

The Honda Dealer Network in North Carolina and Virginia were facing heavy competition and needed to improve their corporate messaging and track foot traffic into the dealership showrooms. Over four years, we were able to implement geo-conquesting; targeting in-market consumers and tracked over 16,810 registered showroom visits. Learn More

CASE STUDY | HONDA DEALER NETWORK

Paran Homes with locations in Atlanta, Nashville and Raleigh wanted to generate brand awareness through geo-fencing to track walk-in traffic for in-market home buyers for their new housing developments in the Atlanta area. Within the first four months the campaigns drove 170 walk-ins. Each month the walk-in traffic doubled which lowered the cost-per-walk-in by 50%! Learn More

CASE STUDY | INDEPENDENT CONSTRUCTION HOME BUILDER

The client wanted to take their innovative supplementary drink to market and was looking for a marketing agency with the operational capacity to do so. We took an omni-channel approach to marketing this product in Atlanta, Houston and Denver and reached 7,835,256 people resulting in 18,684 clicks to the product pages at $2.10 per click. Learn More

CASE STUDY | SPORTS DRINK CPG COMPANY

This American fast food restaurant needed to increase local awareness and drive foot traffic into restaurants throughout Eastern North Carolina and Virginia. We ran a mobile geofencing campaign that served coupons at peak lunch and dinner times which resulted in 2200 store walk-ins over three months at a 68% saving per walk-in. Learn More

CASE STUDY | FAST FOOD RESTAURANT

This Buy Here Pay Here dealership was relatively new to the market and unsure how to connect with and define their target audience. They needed to produce more leads and convert more sales to meet their sales goals. Ultimately, a decision was made that to increase sales and revenue, they needed to bring in an outside marketing agency that specialized in automotive marketing. Learn More

CASE STUDY | BUY HERE PAY HERE AUTOMOTIVE